Apple’s Secret Asset - The User Community
I am an avid technology user in both my professional and personal life. Like most of you, I have seen firsthand the transformative effects of evolving technology, developed not just by Apple, but by other hardware and software companies as well. This includes the explosion of offers from the areas of infotainment and social media, which extend over the entire spectrum of benefits, empowerment or liberation from uninteresting, unhelpful, annoying or downright harmful and destructive. That Apple has overlapped, if not fundamentally interacted with, each of these factors is evidence that it is not just a transformative nature of its own, but that it is a key species in this dynamic intersection between technology, industry, education, society and the cultures that define the corporate rules of engagement. This is a rapidly evolving ecosystem that is not just a rich medium for innovation and change, but a true feedback system that requires almost real-time changes to every other compo